Bees & Honey
360 | digital agency

We are one of the 3 most followed agencies on FB in Poland! What distinguishes us: strong focus on effects, knowledge of the psychology of consumer behaviour and unique competences, thanks to which we create expressive and effective communication.

We work efficiently, as every hardworking team. We share the values of co-creation, dialogue and mindfulness as far as the world around us and ourselves are concerned. We love what we do! That is why we are so committed, initiative and constantly looking for tasty solutions.

Maciej Leonard Żybula

Founder of the Bees & Honey agency (formerly Social Art). For over a dozen years associated with the advertising industry. Co-creator of the popularity of the Heart and Mind campaign on the Internet.

Academic lecturer in marketing and digital at SGH and the Fryderyk Chopin University of Music in Warsaw. Lawyer and expert on copyright. Advertising enthusiast and management. Creator of marketing strategies and creative concepts for brands on the Polish and global market.

He has been associated with culture and theatre for years. Soul of the company. He absorbs everything he does, and is not afraid of new challenges. He loves cinema, running, bike, judo, mountains and British sense of humour.

Karolina Żybula

Co-founder of Bees & Honey (formerly Social Art). Clinical and forensic psychologist, business trainer, specializing in communication, advertising, alcohol prevention and mental health. Responsible for HR and management.

People are most important for her. She believes that every experience in life teaches something and always wants to develop herself. She wants the company to be created by committed people who like their work and are looking for new challenges.

Organized, solution-oriented, honest. She likes when lots of things happen at once. Privately mother. She loves traveling, laughter, Italian food and spring.

Katarzyna Borucka

Associated with the advertising industry for 16 years. She gained professional experience in advertising agencies and on the client side. She managed projects in international organizations in the countries of Central and Eastern Europe.

As a project leader, she was involved in preparing television and print productions, promotions and BTL campaigns, creating websites, and social media activities. She likes to work out strategies and analyse consumer paths.

Privately, mother of two wonderful girls. Nothing is impossible for her, enterprising, she can organize almost anything. He loves the Tatra Mountains at any time of the year.

Tomasz Chrzanowski

Derives from the retail industry. For eight years associated with the international network of Office Shoes stores, where he oversaw the introduction and development of the brand on the Polish market. Co-responsible for the distribution of many footwear brands, including Skechers, Diesel, Lakai.

Understands the needs of Bees & Honey customers thanks to sales experience and marketing knowledge. Finds solutions that help them achieve their business goals.

Responsible and communicative. A given word is for him the greatest value. Privately, fan of football and fantasy, in which he finds a moment of relaxation and respite for body and mind.

Marcin Mościcki

The projects he co-created, introduced products to the market, aroused involvement, won industry awards (including Kreatura, Złote Orły, KTR). He designs, thinks with idea and image, specializes in branding and visual identification.

In the advertising industry for over 15 years. He builds, leads and develops teams.

Responsible, sensitive, likes people most of all. He loves watching contemporary dance, photographs dance, films dance ... and listens to all music and quantity.

Nasi liderzy:

Maciej LeonardŻybula

prezes zarządu


członek zarządu


client service director


new business manager


creative director

Our ideas bring you honey!

Just as hard-working bees create their precious, golden honey, so do we create solutions – thanks to which your business can earn a lot more. We will stand on our wings to bring you as much sweetness to your pockets as possible!

Since 2011, we help to achieve the business goals of the largest brands. During the comprehensive service of Zdrofit fitness network, the company received a Forbes Diamond, and the number of its clubs facilities increased from 13 to 67.

The famous characters of the Heart and Mind campaign of the Orange brand thanks to us have led to 1 million fans on FB. And at Łazarski University, we easily recruited 1,200 Polish and 300 foreign students and won two industry awards.

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